Press Release
August 21, 2007
Myxer™ Platform Helps Bandvillage "Mobilize" Music
Musicians Now Able To Offer Custom Ringtones and Other Mobile Content
(DEERFIELD BEACH, FL and MEMPHIS, TN) – MyxerTones™, the best place to make and share mobile content, today
announced a new relationship with bandVillage
(www.bandvillage.com), a website dedicated to promoting independent
musicians, encouraging live music, and increasing and facilitating active fan support. The companies have
integrated the groundbreaking Myxer™ platform into the bandVillage website, enabling bandVillage artists and
labels to quickly and easily upload, distribute and sell customized ringtones, wallpapers, and other band-specific
mobile content, right from within the bandVillage website.
While many talented artists are creating great new music every day, without major label backing most don’t have
the ability or resources necessary to easily reach audiences in today’s restricted mobile content marketplace.
By integrating the functionality of the Myxer platform, bandVillage now enables its artists to have another great
benefit: easy distribution of their content to millions of mobile phones, without the need for special carrier
deals or contracts.
"bandVillage was born out of a true passion for music, particularly independent music,” said Peter Fleming, founder
of bandVillage and a lifelong musician and ardent music fan. “We wanted to provide our artists with access to mobile
distribution, to compliment the physical and digital distribution that bandVillage currently provides. The Myxer
platform enables us to provide our artists the ability to promote, market, and distribute their music to the enormous
mobile marketplace without the complications, restrictions or artistic limitations typically associated with some of
the big music labels.”
The Myxer platform empowers independent bands, music fans, and other content creators and owners to easily distribute
their music, images and other content to mobile devices. Prospective mobile content publishers need not worry about
either the contractual or raw technical challenges presented by varying mobile platforms; the Myxer platform completely
bridges the gap between content creator and mobile content consumer. At MyxerTones.com, over 2 million users are
downloading more than 6 million pieces of content each month. MyxerTones completely eliminates the complexity of
"mobilizing" content and also provides access to a large and growing community of content consumers.
bandVillage artists that upload content using the integrated Myxer technology will be able to choose whether to charge
a fee or distribute their mobile content for free. In addition, ringtones and other mobile content that bandVillage
users create and upload will be available on the bandVillage site as well as be included in the MyxerTones catalog
for access by MyxerTones’ own rapidly growing community.
"We're very excited about our relationship with bandVillage because they're perfectly suited to benefit immediately
from our platform and our existing user base,” said Myk Willis, founder and CTO of MyxerTones. “Now even more
independent artists will be able to easily get their mobile content to existing fans without any hassles.”
About MyxerTones™ and the Myxer Mobile Platform
MyxerTones is a community-based website that allows artists and their fans to easily communicate and deliver ringtones,
wallpapers and more to the online and mobile marketplaces. The revolutionary Myxer platform simplifies the delivery of
any professional or user-generated content (including ringtones, images, full-track audio and video) to mobile devices,
no matter which carrier or network the phone is on. Other Myxer offerings include: MyxerTags™ (www.myxertags.com),
which allow musicians, brands and other rights holders to quickly and easily sell their unique content as ringtones or
wallpaper images directly from their own websites or MySpace pages; MyxerCodes™ for promoting ringtones using text
messages that are shared from the stage or in promotional materials; and more. The Myxer platform also offers partner
API’s for easy integration with existing content websites interested in expanding their reach to the mobile market.
mVisible Technologies (www.mvisible.com) is the company behind Myxer™ and is based in Deerfield Beach, Florida.
About bandVillage
Devised by its founder Peter Fleming, bandVillage was conceived as a better way to promote independent musicians, encourage
live music, and most importantly encourage fans to support those musicians. bandVillage provides distribution of CDs, DVDs,
merchandise and digital downloads and is dedicated to maximizing the revenue return for independent musicians, and to developing
technology to help independent musicians further their careers. bandVillage was a recipient of the Keeping The Blues Alive
Award and is growing into a global music portal for independent bands. bandVillage
(www.bandvillage.com) is based in Memphis,
Tennessee. bandVillage also has its own wholly-owned proprietary label, bandVillage Records.
MyxerTones™ and Myxer™ are trademarks of mVisible Technologies, Inc., all other marks are the property of their respective owner.
Media Contacts:
Bridgette King/MyxerTones
(954) 937-9616
bridgette.king@myxer.com
Peter Fleming, bandVillage, Inc
(828) 398-4453
peter.fleming@bandvillage.com
###