Press Release

October 22, 2007

Top Florida Exec Joins High-Growth Mobile Company

Jefferey Sass New VP Business Development for Myxer™

(DEERFIELD BEACH, FL) Myxer™, creators of MyxerTones™, the best place to make and share mobile content, announced today that Jeffrey Sass has joined the company as vice president of business development. The company is quickly expanding with the popularity of its MyxerTones community, where users come to find and share mobile content, growing to more than 2 million users who are downloading more than 6 million pieces of content each month.

Sass has more than 25 years of experience in the technology and entertainment industries, with a major focus in the last 10 years in the Internet and mobile space. Jeff has had leading business development positions and has also been a successful president/CEO of two Internet startups in South Florida. Jeff was a co-founder and the CEO of mobile commerce pioneer BarPoint.com. He has also written and produced for film and television and has a deep understanding of the content business that is unique for a technology executive. He is a graduate of Cornell University.

“We’re extremely excited to have Jeff join our expanding team and help drive the ongoing success of Myxer,” said Scott Kinnear, president and CEO of Myxer. “His experience, success and network of contacts are truly remarkable, and as we look to accelerate our partnerships with leading content creators, owners and aggregators who want to reach the mobile market, Jeff will be the driving force behind those efforts.”

“Myxer is one of the most exciting companies I’ve seen in a very long time, and I’m thrilled to be part of this dynamic team,” said Sass. “The Myxer Platform is revolutionizing mobile content delivery and leveling the field so that all content creators, large and small, can easily and efficiently push their media from the web to any mobile phone. To be part of that revolution at such an early stage in the game is a great opportunity.”

About Myxer™ and MyxerTones™

MyxerTones is a community-based website that allows artists and their fans to easily communicate and deliver ringtones, wallpapers and more to the online and mobile marketplaces. The revolutionary Myxer platform simplifies the delivery of any professional or user-generated content (including ringtones, images, full-track audio and video) to mobile devices, no matter which carrier or network the phone is on. Other Myxer offerings include: MyxerTags™ (www.myxertags.com), which allow musicians, brands and other rights holders to quickly and easily sell their unique content as ringtones or wallpaper images directly from their own websites or MySpace pages; MyxerCodes™ for promoting ringtones using text messages that are shared from the stage or in promotional materials; and more. The Myxer Mobile Platform also offers partner API’s for easy integration with existing content websites interested in expanding their reach to the mobile market. mVisible Technologies (www.mvisible.com) is the company behind Myxer™ and is based in Deerfield Beach, Florida.

Myxer™, MyxerTones™, and Mobilized by Myxer™ are trademarks of mVisible Technologies, Inc., all other marks are the property of their respective owner.

Media Contact:

Bridgette King/MyxerTones
(954) 937-9616
bridgette.king@myxer.com

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